Why Small Businesses Cannot Ignore Internet Marketing in 2014

Businesses have never needed a better reason to have internet presence than now!

If you look around you as you commute to work, or walk in the park, or the mall, you will notice one sure thing: people are on their SMART PHONES checking YouTube viral videos, Facebook status updates, Tweeting and re-tweeting, getting news updates and the list goes on and on.

Never before have we seen such a consumed target audience and never have we seen them so greatly arrestedby content and the need for internet marketing.

Here’s the thing:

1. The internet is it.

2. The age of internet marketing is here.

3. The time to jump on board is now!

Here’s why you should be internet marketing for your small business

People are looking for you! Sounds CRAZY! But it’s true…

There are millions of people who are conducting searches on-line looking for products and services that YOUoffer! And many small businesses know this. That’s why you will see the use of SEMSEOeMailSocial Media,Website Design being utilized with never before seen sophistication…as uniformed, well-strategized campaigns and branding platforms by SMALL BUSINESSES and not just large corporate companies.

Some small businesses have stayed on trend and are simply amazed by the returns they see. Yeah- it takes time, effort, money and most of all PATIENCE…but wow! When it hits….it hits!

What are we talking about exactly? Well, here’s a list:

1. SEO: Search Engine Optimization: Get to know your performing keywords (the words people type in to get results on Search Engines like Yahoo!Google and Bing) and then target them, optimize them, watch them perform and optimize them again. This is the single most important thing you can do for your business!

2. SEM: Search Engine Marketing: This is a similar concept to SEO in terms of performing keywords, except, you can actually advertize to the person typing in these keywords. Though it’s a lot easier than SEO, it’s value compared to Google SEO is slightly less.

3. Website Design: Now…everybody knows that they need a website. We get it. But the art of website design and architecture is a rare thing to find. While anybody can make a website, it is truly the skill of the experience internet marketer to determine the architecture and design of your website. Knowing what keywords to target and what content to write for the website, whether your site needs responsive design, video, and all the various plug-ins for social media, emails, banner re-targeting, and so on…all need to be considered before you begin designing your site.

The above are the TOP 3 reasons you, as a small business, need to be marketing yourself on the internet. Without it…well- your hungry customers just won’t know how to find you!